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2005: Issue 26

Make it Happen

Strategy+business is a magazine “dedicated to the value and power of idea.”  (strategy-business.com)  In celebration of their 10th anniversary, they surveyed their readers to identify the “top 10 most enduring ideas”; in other words, one’s that had lasting impact.   Top on the list was execution, chosen by two thousand readers, ahead of  the learning organization, customer service, and disruptive technology, to name just a few.  

Some of you might be thinking, tongue in check, “well that’s novel” , yet a frequently referenced management book Execution, The Discipline of Getting Things Done  (2002) by Larry Bossidy and Ram Charan, became a must read in many organizations.  The authors contend that execution is the most critical job of an organization’s leaders; ideas are great as are choices, but how will you implement them is what drives success.   Paradoxically, execution is the un-idea because it is about doing.  It requires having the mental and organizational flexibility and adaptability to put new ideas into practice, even when they counter what you are currently doing. 

Is what’s good for the organization also good for the individual?   I know it is for me for one of my strengths is the ability to generate ideas, lots of them, day in and day out.  They serve me well only if I take the necessary action to make them happen and therein lay the challenge for me.  One could say a weakness, but I prefer to say, “we are limited by our strengths.” So, in this case, it is my idea generation, if not managed, handicaps me from “making it happen.” 

We are at the cusp of 2005, a time when we are thinking and talking about our new year’s resolutions.  Reflecting on ones we established 12 months ago, and perhaps doing a little self flagellation for not following through.  Don’t worry as you’re not alone.  In our first edition of Tiberius Rx, we quoted some statistics from a Columbia University study:  of those who join a health club, most quit within 3 months and some never go a single time; fewer than half of heart attack victims follow through with lifestyle changes.   

More examples: good ideas; no execution.  Good intentions; no execution.   You see the pattern everyday in your professional practice.  Whether it is with your patients, staff, peers, boss or heaven forbid, yourself, it is present.

 “Make it happen” is my motto for 2006 — personally and professionally.   Hoping that 12 months from now, doing so will be habit so that my strength of idea generation does not carry such a high handicap. 

Good intention and ideas abound, particularly at this time of year as we identify our New Year’s Resolutions, assuming you haven’t abandoned the concept as that is much easier than feeling the disappointment of not achieving them.  The critical success factor is our ability to “make it happen”; to take the first and subsequent steps to move forward or just simply “off dead center.”     

Imagine what your day (and life) would be like if just 10% of your good ideas were fully executed?  Hold on to that picture, and let it drive you to master the discipline of execution. 

1. Write down your ideas — do not judge them, simply take them from your brain to paper.  Do this as they come to you, otherwise, they may be lost  forever. 
2. Regularly (weekly, monthly, bi-weekly — whatever works for you) review them, and choose the ones you want to “make happen.”
3. Visualize, in writing, what will be different when these ideas are fully executed, and post it where you will see it often.
4. Write down 3 action steps that will enable you to execute them.
5. Begin taking action, recognizing you will misfire occasionally and perhaps frequently, and not letting that be the reason you stop taking action to “make it happen.”  


“Time is the most valuable thing a man can spend.”
Theophrastus (300 BC – 287 BC)

Truer words have never been spoken, yet thousands of years later, many of us struggle to manage our time wisely……let 2006 be the year you   

Become a Master of YOUR Time

If you want to:

  • Enhance the quality of your work with less stress
  • Increase your sense of personal satisfaction & accomplishment
  •  Improve your productivity on the job & at home

Join Executive Coach Janet Crawford, PCC in this 4 week tele-class  where you will:

  • Learn strategies & techniques to develop more efficient, productive work habits
  • Identify & understand you time-management strengths & growth areas
  • Understand how your time is currently spent & misspent. 

On Wednesday mornings, January 11 – February 1
from 8:30 am to 10:00 am


  • Two 45 minute individual coaching sessions to help you customize the content to your specific situation. 
  • Follow-up group sessions on February 15 & March 1, 8:30 to 10:00, to facilitate the inculcation of the learning into your daily life.

Only $295.  We guarantee your money and time will be spent wisely, or your money back.   To register & receive more information, call Janet at 540-342-2844 or email her at janet@4extraordinaryliving.com.

ABOUT Extra Ordinary Living

Taking their learning from 20+ years in corporate healthcare, Janet Crawford and David Scheiderer, MD formed Extra Ordinary Living, Inc. in 2003 with an intention of helping physicians, other healthcare professionals and their organizations identify possibilities and opportunities, remove obstacles, and ultimately, optimize results.

Usually the first question we are asked, is why Tiberius? Our trivia friends usually can identify the references……yes, Tiberius was the 2nd Roman emperor, and yes, Tiberius is the middle name of James T. Kirk from Star Trek. One of our life mottos and business principles is “to learn from the past, look to the future but live in the present;” thus, Extra Ordinary Living.

As Executive and Professional Coaches, we are trained to listen, to observe and to customize our approach to our client's needs. We provide tools, support, structure and accountability to help our clients unleash their full potential and optimize results. There are so many reasons for physicians in particular to feel disenchanted with their chosen profession, their calling. Having a coach helps them get back in touch with their passion for being a healer.

The best thing about coaching is that it is all about you and what you want. We may share our opinions and give you advice, but it is up to you to pick and choose what you want to accept. We suspend judgment and will support you in your decisions.

As Professional Speakers, our messages are inspirational while imparting useful, practical and memorable information in a fun and dynamic way to help you in your pursuit of authentic happiness, and the enjoyment of deep life experiences.  

David Scheiderer, MD, MBA
Executive Coach

Janet Crawford, MHA, MBA
Executive Coach

Tiberius Rx ... written for physicians and those who love them, work with them, or befriend them, and want to explore, experience and excel in all aspects of their life.

“Have a bias toward action - let's see something happen now. You can break that big plan into small steps and take the first step right away." 
– Indira Gandhi
“There are risks and costs to a program of action. But they are far less than the long-range risks and costs of comfortable inaction.”
– John Fitzgerald Kennedy


Janet is pleased to announce that the International Coaching Federation has deemed her worthy of the PCC, Professional Coaching Certification.  She successfully completed a three part exam, in addition to completing her formal training and over 750 hours of coaching.